Date: Tuesday, April 14, 2015
Time: 6:00 – 7:50 pm
Topic: Introduction to Google Analytics with derek allard
For: For WMCA members, potential members, coaches, and anyone interested in the topic.
Cost: Free for members. $5 for non-members
RSVP: Requested but not required [Email RSVP here]
Location: Lilly Library, 19 Meadow St, Florence, MA (just past Florence center on Route 9) [MAP]
Parking: Free in the library lot or nearby
Refreshments: Feel free to bring snacks to share.
At this meeting derek allard is making a return visit to WMCA to share his recently completed presentation, “Introduction to Google Analytics”. For those of us who are unfamiliar with Google Analytics (GA), this presentation will give us an idea of the wealth of information GA can provide about how our websites are performing on multiple dimensions, who is visiting it, and what they are doing (or not doing) while there. For those of who have already peered at the immense amount of information GA provides about our web sites, we’ll get a sense of which information is of greater significance and what steps we might want take in response to it.
Presenter derek allard has been helping organizations succeed online for over 14 years. His business, Tunnel 7, has honed a proven process for organizations to identify their goals and to meet them on the internet. He specializes in making the technical easy to understand and has left a long trail of happy (and now successful) clients in his wake. Take a look at his web site to learn more about Derek and what he offers at Tunnel 7: http://tunnel7.com/