Date: Tuesday, May 10, 2016
Time: 6:00 – 7:50 pm (Meeting begins at 6:00; Networking 7:15 – 7:50 pm)
Topic: Using LinkedIn to Promote Your Coaching Business
For: For WMCA members, potential members, coaches, and anyone interested in the topic.
Cost: Free for members. $5 for non-members
RSVP: Requested but not required [Email RSVP here]
Location: Lilly Library, 19 Meadow St, Florence, MA (just past Florence center on Route 9) [MAP]
Parking: Free in the library lot or nearby
Refreshments: Feel free to bring your own snacks.
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PROGRAM OVERVIEW

This meeting will feature a presentation of “How To Use LinkedIn to Promote Your Coaching Business” by Sharon Feeney. Sharon currently works two jobs related to Workforce Development, one at UMass, in the Labor/Management Workplace Education program, and she is also employed with Franklin Hampshire Career Center as a Career Counselor and Workshop Facilitator. She has been active on LinkedIn for the past eight years.
- What strategies work best; i.e., posting articles; liking, commenting and sharing
- What are effective ways to drive traffic to our websites
- What LinkedIn analytics allow you to gauge the effectiveness of the above?
- Importance of having your profile strength high and ways to achieve this
- What you shouldn’t do on LinkedIn